乐鱼(Leyu)体育官网

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Helping clients meet their business challenges begins with an in-depth understanding of the industries in which they work. That鈥檚 why 乐鱼(Leyu)体育官网 LLP established its industry-driven structure. In fact, 乐鱼(Leyu)体育官网 LLP was the first of the Big Four firms to organize itself along the same industry lines as clients.

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What鈥檚 Your aIQ?

A strategic blueprint for AI across the enterprise

乐鱼(Leyu)体育官网 aIQ sees AI's value in enhancing our people鈥檚 intelligence with advanced technology tools and capabilities.

Lessons from the 乐鱼(Leyu)体育官网 Journey

This article is the first in our "What鈥檚 Your aIQ?" series, which provides 乐鱼(Leyu)体育官网 insights on the most essential issues on clients鈥� minds as we navigate the听artificial intelligence (Al) era. Our insights are backed up by learnings from our internal AI journey, helping ensure we share practical, tested solutions that add tangible value.

At 乐鱼(Leyu)体育官网, we are on a transformative journey, one that is deeply intertwined with the rapidly evolving landscape of artificial intelligence (AI). Operating as a chief AI officer (CAIO) at 乐鱼(Leyu)体育官网 LLP, Steve Chase leads perhaps the most significant 鈥渕akeover鈥� in the firm鈥檚 history -- 乐鱼(Leyu)体育官网 aIQ. aIQ reflects our perspective that the true value of AI comes from augmenting the formidable human intelligence of our people with the capabilities of this increasingly ubiquitous set of technology tools and capabilities. While AI enables vast new opportunities, it is our human IQ鈥攐ur talent, expertise, and experience鈥攖hat makes the difference.听

Our vision is a new 乐鱼(Leyu)体育官网鈥攐ne that infuses AI throughout our own enterprise and translates our internal learnings into game-changing value for our clients. We are building an AI-enabled firm that creates rewarding experiences for our people, and operates with astonishing speed, boldness, and an enduring sense of responsibility. At the same time, our AI-focused engagements will be distinguished by improved quality and accuracy, increased speed of delivery, and, ultimately, a differentiated client experience.

What鈥檚 Your aIQ?听series, we will provide our insights on the most essential issues on clients鈥� minds as we all seek to navigate the AI era. In essence, we are forging a strategic blueprint for AI across the enterprise.

What are the keys to our AI vision?

  1. Value: The value derived from AI at 乐鱼(Leyu)体育官网 is realized through both enriched Advisory, Audit, and Tax client services and enhanced internal operations. We are committed to help ensure that every client engagement benefits from the enhanced quality, rapid analyses, scalability, and efficiency that AI offers. By using AI to analyze vast amounts of data and generate insights, 乐鱼(Leyu)体育官网 helps clients identify trends, risks, and opportunities that allow them to make more informed decisions; optimize their operations; and ultimately achieve not only viability, but also growth, in an AI-centric future. Internally, our strategic vision is to integrate AI across all service lines, and streamline and elevate internal functions, such as marketing, finance, human resources, and procurement.
  2. Human-centricity:听In our view, the integration of AI won鈥檛 replace humans; rather, it will significantly enhance their capabilities and everyday work experiences. While AI can process and analyze data at an unprecedented scale, it is human insight, creativity, discernment, and decision-making that will unlock its true value. According to a recent internal pulse survey, 60 percent of AI users at 乐鱼(Leyu)体育官网 report that generative AI (GenAI) tools enable them to allocate more time to valuable strategic tasks, thereby enhancing their productivity and creative output.
  3. Trust:听Trust is at the foundation of our AI strategy, particularly given that it is our most important asset as a leading professional services firm. Our Trusted AI framework is built on ten foundational principles that guide responsible, sustainable, and inclusive development and deployment of AI systems, both at our firm and in our work with clients. We are committed to transparency and disclosure in our AI governance: 乐鱼(Leyu)体育官网 was one of the first companies to make a public commitment on responsible and ethical AI by publishing our Trusted AI principles, which were written in anticipation of the recently enacted European Union AI Act and National Institute of Science and Technology (NIST) standards and adopted globally by our firm. Through our听collaborations with leading consortiums, including the Microsoft Responsible AI Partner program, NIST Safety Consortium, and Responsible AI Institute, we are contributing to the overall dialogue on how to ensure AI is used safely, ethically, and without bias. Finally, we started disclosing our progress on Trusted AI governance in our annual Impact Plan this year. We are encouraging clients to take similar steps toward transparency and openness so that we are all working toward the same objectives associated with Trusted AI.

What does this mean for our clients?

As 乐鱼(Leyu)体育官网 aIQ integrates AI throughout our firm, we are extending what we learn to improve the value and experience we deliver to clients. We鈥檙e learning as we go, and our AI journey provides valuable insights that can be instrumental for companies across various sectors aiming to integrate AI into their business models either on a use case by use case basis, or as a transformative force across the enterprise. Following is some pragmatic guidance for organizations embarking on their own AI journeys:

Value creation through AI

The transformation of our internal functions through AI capabilities can serve as a model for organizations undergoing similar transformations. For example:

  • AI-enabledmarketing and sales听comprises the creation of compelling, targeted content in near real-time; personalization of sales and other go-to-market collateral; hyper-segmentation of the buyer audience; and market trend forecasting.
  • AI-enabled finance听leverages AI for tasks like forecasting; financial close; operations reviews; contract to cash; and insights on trends, risks, and opportunities.

Human-centric implementations

We guide clients through taking a human-centric approach to AI implementation, just as we are doing internally. This approach comprises a wide range of AI-related human capital decisions, including:

  • Concurrently with AI adoption, engage in role deconstruction, upskilling of workforce capabilities, and people and change initiatives.
  • Offer thorough AI learning and development programs that help ensure that AI acts as an enabler rather than a replacement of human talent.
  • Tailor AI solutions to meet specific operational needs to elevate business functions throughout the enterprise.

Trust as the foundation of AI

All organizations should develop and deploy AI systems with ethical standards, safety, and evolving regulatory requirements top of mind. As organizations operationalize and scale their use of AI, governance programs like our Trusted AI听framework are critical to help ensure responsible use. For example:

  • Develop or update responsible AI strategies and roadmaps, construct end-to-end large language model (LLM) management, assess for AI security threats, and establish security remediation strategies.
  • Establish a set of Trusted AI principles that help mitigate potential risks, while ensuring that technology implementations build rather than erode stakeholder trust.
  • Conduct safety assessments of AI systems for biases, security, and data privacy vulnerabilities, thereby minimizing potential reputational, legal, and compliance risks.

As we believe our aIQ journey offers a compelling case study for other organizations, our aim is to continue to share insights from our internal work. The proliferation of human-centric AI across our enterprise highlights the importance of an approach to AI adoption that goes beyond mere technology implementation to encompass true transformation. In our view, AI represents the future. Therefore, we are all in on harnessing the full potential of this revolutionary technology to not only improve operational efficiencies today, but also drive innovation and strategic growth for the long term. We hope you will join us on our aIQ journey.

Following this first article focused on our internal AI journey, stay tuned for upcoming installments on how to take a human-centric approach to AI; why underpinning your AI ambitions with trust is a critical imperative; ways to measure the ROI of AI use cases; our vision for what key organizational functions鈥攆rom marketing to finance to HR鈥攚ill look like once they are AI-enabled; and more.

Did you Know?

According to a recent internal pulse survey, 60 percent of AI users at 乐鱼(Leyu)体育官网 report that generative AI (GenAI) tools enable them to allocate more time to valuable strategic tasks, thereby enhancing their productivity and creative output.

26K

乐鱼(Leyu)体育官网 users of Microsoft 365 Copilot

71%

Say MS 365 Copilot increases productivity

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use the tool in Teams meetings at least 1x/week

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Put AI into Action

乐鱼(Leyu)体育官网 is at the forefront of AI strategy, offering the Trusted AI framework鈥攁 comprehensive guide for businesses ready to enhance their AI capabilities

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Meet our team

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Adam Pollak
Partner, Global Head of Value Creation and U.S. Performance Transformation Leader, 乐鱼(Leyu)体育官网 US
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Javier Rodriguez
Partner, Global Head of Strategy and Head of Strategy & Value Creation, 乐鱼(Leyu)体育官网 Spain

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