Wide online presence and retail
visibility
Easy to navigate website/ brand page
-
UX/UI
Convenience of locating store
Availability of parking facilities
Appealing store layout and aesthetic
Convenience of availing exclusive
deals and bundle offers
Clear menu display
-
pairings and
complimentary items
Ease of availing seasonal offerings and
discounts
3.8
4.5
4.0
3.8
4.0
3.8
3.7
4.2
4.3
4.2
4.2
4.3
4.2
4.5
4.2
4.4
5.0
4.0
5.0
4.0
4.0
5.0
4.5
4.5
Rated on a scale of 1
-
5, 5 being highest
Segment
CX laggard
CX leader
Source
: ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø in India CX survey
co
-
created with EQUi
T
OR
V
alue
Advisory