Ease of locating store Store front accessibility and parking Store display and layout Extensive product/ brand range Clear signage and ease of browsing Real - time view on inventory Staff - Consultation and attentive support Convenience of trial - Virtual and in - person Trial room management and privacy Pairing suggestions Quality of amenities - Lighting, seating, etc. Rated on a scale of 1 - 5, 5 being highest 4.0 3.0 3.7 3.7 3.0 3.7 3.7 3.0 4.0 3.0 4.0 4.6 4.5 4.3 4.5 4.5 4.4 4.2 4.6 4.5 4.4 4.6 5.0 4.3 4.5 4.5 4.3 4.8 4.3 4.5 4.8 4.0 4.8 5.0 5.0 4.5 5.0 5.0 4.5 5.0 4.0 5.0 5.0 4.5 Occasion wear CX leader CX laggard Everyday wear Source : ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø in India CX survey, co - created with EQUiTOR Value Advisory