8% 13% 22% 17% 10% 13% Personalization T ime and Effort Expectation Integrity Resolution Empathy Ability to fulfil W eightage 87% 83% 85% 85% 87% 80% The segment is able to fulfill on the experience requirements by - Managing, meeting and exceeding distributor expectations Using individualised attention to drive an emotional connect Minimising distributor e f fort and creating frictionless processes Being trustworthy and engendering trust T urning a poor experience into a great one Understanding of the distributo r â€� s circumstances to drive rapport 10% 15% 26% 20% 12% 15% Source : ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø in India CX survey co - created with EQUi T OR V alue Advisory