CX leader
Segment
CX laggard
Rated on a scale of 1
-
5, 5 being highest
3.0
3.0
3.0
3.0
3.0
3.0
5.0
5.0
5.0
5.0
5.0
5.0
4.2
3.8
4.1
4.1
4.3
3.9
Ease of reactivating bank account
Ease of closing the account
Relevance of communication updates
Customer support
-
query, request, complaint
Quality of resolution
Feedback collection and action
High variance in ratings
Source
: ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø CX survey
and
co
-
created with EQUiTOR Value Advisor