CX leader
CX laggard
Segment
Rated on a scale of 1
-
5, 5 being highest
3.4
3.9
3.9
3.7
3.9
3.4
3.8
5.0
4.5
4.5
5.0
4.5
4.0
4.5
4.2
4.1
4.3
4.4
4.4
4.2
4.4
Accuracy of product suggestions online or from
salesman based on your requirement
Ease of comparing price across platforms
Money saver offerings and special discounts
Warranty coverage along with add
ons
&
accessories included
Variety of payment options
-
EMI, COD
Flexible delivery option with complete
information on return window and T&C
Appliance testing on purchase from store or
during installation
High variance in ratings
Source
: ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø CX survey
co
-
created with EQUiTOR Value Advisory