1.0 1.0 4.0 3.0 5.0 5.0 5.0 5.0 5.0 4.0 3.4 3.6 4.2 3.8 3.9 Intuitive website flow and easy - to - understand content Ease of locating the dealership Ease of assessing vehicle aspects and features online, including pricing Availability of different models / variants at the dealership Sales staff support in assessing the features Source : ÀÖÓ㣨Leyu£©ÌåÓý¹ÙÍø in India CX survey, co - created with EQUiTOR Value Advisory CX leader Segment CX laggard Rated on a scale of 1 - 5, 5 being highest