Pre-COVID-19, private and public organizations were on a journey towards a digital business model, traveling at varying speeds. But the scale of the pandemic has forced a dramatic acceleration, both in the speed of change and the required investment in digital transformation.
According to 乐鱼（Leyu）体育官网鈥檚 recent global survey, organizations are investing heavily in technology, to address immediate concerns like falling revenue and interrupted supply chains, and to build longer-term competitiveness and resilience.
say they鈥檝e accelerated their digital transformation strategy as a result of COVID-19
say they鈥檝e increased their digital transformation budget as a result of COVID-19
Base: 780 professionals involved with digital transformation strategy decisions
Source: A commissioned study conducted by Forrester Consulting on behalf of 乐鱼（Leyu）体育官网, July 2020
Gaining a digital edge: five key challenges
It鈥檚 the evolution of customer needs, attitudes and values that will most disrupt how businesses compete. The pandemic has also focused minds on employees鈥� wellbeing and values. An exceptional customer experience can only be delivered by people who believe in their organization鈥檚 purpose, and who feel prized by both management and customers. To stay ahead in the digital, post-COVID-19 age, organizations should attain the capability to connect digitally with customers, suppliers and employees. This means addressing five key challenges:
Base: 780 professionals involved with digital transformation strategy decisions
Source: A commissioned study conducted by Forrester Consulting on behalf of 乐鱼（Leyu）体育官网, July 2020
Getting in touch
If you'd like to discuss any element of this research or find out more about how a Connected Enterprise can exponentially drive return on your transformation investment, please contact us.
